Shop full face makeup products online from IL MAKIAGE. I took the shade match quiz and. Heres how it went. "It's not that she wants to go to the store, it's that she needs help. Because I could apply it with three methods and get a different look each time, this definitely made this a versatile foundation (making the high pricemore on that laterfeel a little more worth it). If you decide to keep any of the products you've tested, you'll pay for them. No matter what method I use to apply it, it takes a mere minute to apply this to my entire face. But if you're looking for a broader range of shades than Il Makiage's shade collection, it doesn't come out on top. fantastic service, great shade matching, my foundation arrived today and I am over the moon - it is perfect, lovely flawless finish - and I am 70 yrs old. Israeli-owned cosmetics company Il Makiage closed a $130 million private fundraising round that put the company's value at $1.5 billion, making it the newest unicorn owned by Israelis. This is the IL MAKIAGE foundation in the shade #105. Launched in 2018, Il Makiage is a New York-based beauty brand that aims to make shopping for products online easier through its PowerMatch quiz. I was worried that I hadn't answered every question with the correct answer but the most accurate colour ever came through the post it was seriously the most suited foundation to our skin tone I've ever tried. After 14 days, if you decide to keep the product, they will charge the full price for the items that you keep. The survey is detailed and thorough, just be certain with your answers before you commit to buying the foundation to avoid disappointment. "How is it possible that this beauty customer is spending all of her time online, on Insta, on YouTube, getting education, inspiration, but then ultimately transacting in stores?" I like my foundation to just look like my skin. What's Included: Built-in, doe foot applicator. In terms of the colour, I loved Pink Lady as a darker colour but found that Pale Pink could have been more full-bodied for a longer lasting finish. It blew my mind. Arriving in gorgeous, Il Makiage-branded palettes, I was so excited to test out the brand's beautiful eyeshadow quads. Create an account so you'll have a place to store your favorites. Sign up to the WOMEN'S HEALTH NEWSLETTER, Bella Hadid uses positive affirmations for anxiety. Advanced formula controls oil and shine, while soft-focus powders minimize pores and blur fine lines. Gluten-free & alcohol free Copyright 1995-2023 eBay Inc. All Rights Reserved. Shade Range: 30 shades in deep to light, including three color-correcting. Yes, the TikTok-favourite was flawlessly colour-matched and yes, everything else worked wonders too. By the end of the day, it still looked quite fresh. You get a little more bang for your bucks. Oddity is in the process of integrating the tech into its Il Makiage powermatch quiz to improve accuracy. Byrdie is among the first beauty publications she's contributed to. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. The Independents journalism is supported by our readers. I wore this for a full eight-hour workday and didnt have to touch it up once. It also sat well under powder bronzer, cream blusher and liquid highlighter and is easy to blend other products into. Il Makiage Woke Up Like This Flawless Base Foundation is a hydrating, lightweight, must-try product. . Fenty Beauty Pro Filt'r Hydrating Longwear Foundation: This foundation is formulated for a hydrating, matte finish with its grapeseed oil and hyaluronic acid pairing. However, I did touch up my skin a little bit after 10 hours because I noticed the areas I touch my face a lot (like leaning on my chin) were starting to wear down. Considering I spend my workday looking at beauty products on a computer screen, Im not that susceptible to makeup marketing. "If the growth was good in 2022, then I'd say they're firing on all cylinders and seems like they could be well poised to go public.". No matter your foundation preferences, this product could definitely find a spot in your makeup bag. Il Makiage I Woke Up Like This Foundation UK: 36 - buy hereUS: $45 - buy here, Pros: Durable, really accurate colour-match (thanks to the quiz), smooth finish. Shade #40 IL MAKIAGE Foundation in "Woke Up Like This" NWT $38 $45 Size: OS IL MAKIAGE sister2seven 36 2 IL Makiage 175 woke up like this new $35 $69 Size: OS IL MAKIAGE tata1979 1 IL MAKIAGE WOKE UP LIKE THIS FOUNDATION SHADE #20/brush $46 $45 Size: Shade #20 IL MAKIAGE lindseyb007 3 IL MAKIAGE BUNDLE NWT $95 $175 Size: OS IL MAKIAGE But I rarely can find that natural finish I love in a foundation without having to do a little mixing and matching. #ilmakiage #foundation #ilmakiageconcealer*Watch in HDHi Guys, This is my second attempt at trying the IL Makiage Foundation. Is the technology worth the hype? We only recommend products we genuinely love. Its not flat or matte by any means, but it definitely doesnt look shiny either. i can't wait to finally try it out products used:rare beauty p. Il MAKIAGE Icon came very close though, the brush is brilliant at separating lashes so that they fan out nicely and look fluttery. In fact, we skipped concealer, even on our dark circles and blemishes. View basket for details. Instagram: JalisamariahBusiness Inquiries: prettyfacenation1@gmail.comLink to il makiage's website: https://www.ilmakiage.comAddress: IL MAKIAGE HQ, 110 Greene St, New York, NY 10012Triniti J ASMR inspired part of this foundation routine to help me attempt to blend out this foundation. But finding one that checks off all of those boxes can be hit or miss. This amount is subject to change until you make payment. Our Editors Weigh-In on Their Favorite Products, New to The Everygirl? If youve previously shunned fuller coverage foundation to avoid that thick, heavy sensation, this is a great re-introduction, with no cakiness in sight, just smooth, healthy-looking skin that isnt weighed down. The Best Mother-Daughter Trip Destinations in the U.S. 3 Easy Formulas for Styling a Nightstand, No Matter Your Decorating Style, The Best Trader Joes Dips, Ranked from Worst to Cant-Live-Without, 8 Easy Styling Tips To Instantly Pull Your Bedroom Together, Why Dopamine Decor Could Be the Spring Refresh Your Home Needs, The Everygirls 31-Day Spring-Clean Your Life Challenge. ', 'This was a winner for me purely because it wasn't sticky. But the wearability is still excellent on this because I feel like it gracefully fades rather than removes in patches or slides off my face like other foundations. IL Makiage Woke Up Like This Flawless Base Foundation, 60 - 30ml . I don't think I'll swapping this one into my beauty bag any time soon. As soon as you land on the Il Makiage website, it directs you to its "power match" quiz to determine your shade from the 50 available in its 'woke up like this" foundation. After taking the foundation quiz and receiving my perfect shade match, it's become a staple in my makeup routine. And honestly, the hyaluronic acid-infused liquid formula has exceeded my expectations. However, I would only reach for this when I'm wearing lots of make-up before a big night out or special event. GLAMOUR deputy beauty editor tried it twice, once in natural daylight with no makeup on and was recommended N4.75 (a beige with neutral undertones for light skin, it looks as though it has more pink in the base than the Il Makiage foundation) which matched her skin with no tidelines whatsoever. There is a flip side: you may not get long-lasting results without a setting spray if you have oily skin. Free delivery for many products! Aqua/water, Cyclopentasiloxane, Dimethicone, Isododecane, Talc, Peg-10 dimethicone, Ethylene/acrylic acid copolymer, Octocrylene, Alcohol denat, Peg-4, Isononyl isononanoate, Caprylyl dimethicone ethoxy glucoside, Polymethyl methacrylate, Myristyl lactate, Polysorbate 20, Sodium chloride, Disteardimonium hectorite, Cetyl dimethicone, Dimethicone/vinyl dimethicone crosspolymer, Benzyl alcohol, Sodium dehydroacetate, Hydrogen dimethicone, Silica, Magnesium aluminum silicate, Tocopheryl acetate, Triethoxycaprylylsilane, Aluminum hydroxide, Polymethylsilsesquioxane, Disodium edta. We certainly think so! Ahead, read my full review of the Il Makiage Woke Up Like This Foundation. If you cant tell, I am, in a word, obsessed with this foundation. Totally. I also love that it doesnt slide all over my hand while Im applying it, making application with a brush, sponge, or even my fingers a pretty smooth process. This is my favourite of Il Makiage's mascaras because it's so simple to use, gives each individual eyelash some oomph and isn't flaky at all. What does it have that Il Makiage doesn't? 's Camo CC Cream Creates the Best No-Makeup Makeup Look, The Nars Light Reflecting Foundation Gives My Skin a Hydrated, Healthy Glow. We earn a commission for products purchased through some links in this article. Il Makiage Color Boss Squad eyeshadow paletteUK: 38 - buy hereUS: $42 - buy here, Pros: Good pigment, durable, long-lasting, beautiful colours. Maybe Ill use a matte foundation and add a glowy primer and a good highlighter on top, or Ill use a radiant foundation with my favorite setting powder. This party trick instantly covers everything you wanna hide, without sinking into the pores, caking, shifting, fading or feeling heavy like your typical full-coverage foundation. For more beauty inspiration, read our review of The Ordinarys first-ever concealer. Its the Goldilocks of foundations. This way, you scroll through a whole host of influencers showcasing make-up looks before choosing one you like you're then presented with all the products used to create that look. 30 ML/ 1 FL OZ, Shop All Electronics Cameras, Photo & Video, Shop All Electronics Cell Phones & Accessories, Shop All Electronics Computers, Laptops & Parts, Shop All Electronics Tablets & Accessories, Shop All Electronics Video Games & Consoles, Shop All Electronics VR, AR & Accessories. Both came in lovely matte cases with branded engraving as a sleek touch. shades of Il Makiage's Lip Slip lip colour, ranging from pinks and reds to browns and nudes (we tested out Pink Lady and Pale Pink). Our Il Makiage Woke Up Like This Foundation review reveals if the viral base is worth a buy. The Pro Filt'r Foundation typically markets at $38 for 1.08 fl oz. Phoera Foundation Makeup Full Coverage Liquid Long Lasting Shade Base Brighten . Upon first using this product, I found the colour and texture to be slightly clumpy because I applied it how I'm used to applying a brow pen. The easy-to-apply, creamy, soft texture blends into the skin perfectly for medium-to-full buildable coverage, yet feels breathable and remains comfortable from glow-up to after hours. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. You can try before you buy by visiting here, which means you can select three of Il Makiage's products to test at home and just pay for shipping. They're quality matte lipsticks though, so if that's what you're after, for 19 you can't go wrong. You can trust our independent reviews. I also love that I can sheer it out. This amount includes applicable customs duties, taxes, brokerage and other fees. If so, you'll be wanting to know about IL MAKIAGE, the latest cosmetic has officially landed in the UK and is set to change the way we shop. Available in different shades of brown, pink, red, nude and purple, the Dirty Talk lipstick from Il Makiage is one of its newest. "I think the biggest risk is that they are growing off of this initial hype and consumer preferences can change rapidly and we do see fads come and go," said Kennedy. Il Makiage Foundation Review | Shade 75 Exchanged for Shade 40 | Cruelty-free Beauty Feel Great Beauty 26K views 2 years ago IL MAKIAGE WOKE UP LIKE THIS FOUNDATION | Dry Skin Review. "And, in my view, for Oddity, we are really creating the next generation, one of the most important consumer companies truly of our lifetime.". Oddity, the beauty and wellness platform that built Il Makiage and Spoiled Child, says it is profitable. 2023 CNBC LLC. I'm not sure if we would pay 23 for it, although it's definitely a durable mascara. Oddity is seeking to disrupt the legacy beauty and wellness market by replacing the in-store experience with product recommendations driven by artificial intelligence and data. well done Il Makiage! In some ways, Oddity's brands are reminiscent of the buzzy hair care line Olaplex, a technology-driven beauty company that had rapid growth at the time of its IPO only to see its stock plummet after it failed to reverse plunging sales. "Oddity is not one we had been tracking," he said. Oddity builds out new products and brands by using its tech to figure out what customers are looking for. Ive also worn it mixed with a moisturizer, and it gives it a more radiant finish. Overview Il Makiage has a consumer rating of 4.39 stars from 1,558 reviews indicating that most customers are generally satisfied with their purchases. Its actually bonkers how well this matches me. Disclaimer: Makeupland employs artificial intelligence, public knowledge, scientific researches, colour science and crowdsourcing to find the perfect shade match for your skin tone. Please refresh the page or navigate to another page on the site to be automatically logged in, Please refresh your browser to be logged in, 12 best foundations for mature skin that hydrate, moisturise and brighten your complexion, 10 best BB creams that give glowy, lightweight coverage, 10 best red lipsticks that are long wearing and don't smudge. Applying IL MAKIAGE WOKE UP LIKE THIS foundation! It's likely not flaky because the formula's infused with flaxseed oil, which has a really moisturising effect. Despite the high cost of customer acquisition for most DTC retailers, Oddity says it is making money the first time a customer buys a product, not just in repeat sales, and it boasts more than 40 million users. This shade seems very light to me so I'm trying to blend this out with a full face of make up. It's also a hefty product in terms of it's size so you get a good bang for your buck. I ordered it and tried it out for a month. Each of the four colours inside every palette go together so well for creating ombre looks - I had so much fun creating a gradient smokey eye with the Game Changer palette. The foundation is very light, dries down matte. Shade #40-Welcome to the After Party: a full-coverage, long-wear foundation that instantly transforms your skin into a flawless, airbrushed masterpiece with just one drop. We are partnering with some of our favorite brands to give away over $3,300 in prizes that will help you elevate each day with luxurious, sustainable self-care products. You can find out more about our use, change your default settings, and withdraw your consent at any time with effect for the future by visiting Cookies Settings, which can also be found in the footer of the site. The Everygirls product selections are curated by the editorial team. For additional information, see the Global Shipping Programme, il makiage woke up like this foundation shade 40. You might have seen reviews for IL MAKIAGE on social media already. I prefer a gel-like foundation that is neither too liquid-y nor too thick, and this hits it out of the park on the texture front. Create an account . The end just has a quick makeup application on fast forward. The brand launched in the UK last year and has been a huge hit ever since. She needs help choosing, she needs recommendations.". Personally, one bottle stretched over three months and I used it often. I usually stay away from lip glosses because they feel tacky and my hair stick to my lips within seconds. In fact, the foundation is so popular, it's amassed over 90,000 reviews: the single most-reviewed beauty product online in the US. Only reach for this when I 'm wearing lots of make-up before a night! Been a huge hit ever since has exceeded my expectations in the process of the... 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